In this episode of The Commissions & Cashflow Show, host Andrew Lasky sits down with Max Weisenberg, a former college athlete turned top-performing sales rep who went on to build a thriving digital marketing agency serving the healthcare space.
Max shares his journey from cold-calling doctors as an SDR at ZocDoc to launching a concierge-style marketing company that partners with major players like Alma and BTL. You’ll learn how he mastered the art of getting past gatekeepers, booking high-value appointments, and closing deals by focusing on opportunity cost instead of empty promises.
Max breaks down:
His strategies for winning over tough medical prospects
The key sales lessons that transformed his close rate
How he turned past marketing failures into a best-in-class offering
Why speed-to-lead and follow-up cadence matter more than ad clicks
The sales tactics he teaches his growing team today
Plus, hear how Max uses real sales scripts, mini check-ins, and even a little “8 Mile” technique to stay in control of the conversation and close high-ticket clients.
If you’re in sales, healthcare marketing, or looking to grow your business with better systems and smarter conversations — this one’s for you.
🎧 Listen now and subscribe for more real-world insights from sales pros who are building serious wealth.
